by Chuck Breckenridge | January 2, 2018
Thousands of people all over the world are making a good online income from writing a blog. Anyone can do it and it is relatively easy too.
The barriers of entry are minimal and as long as you have a good grasp of the fundamentals, you should be able to start a blog and keep it going.
There are as many topics as there are blogs. Some are blogs on topics such as weight loss, family life, fitness, pets, business and sports. There are also weird blogs about dumb criminals and “strange but true events”. All these are highly popular too.
Blogging has become very trendy over the years and millions of people all over the world follow popular bloggers.
Blogging can be used as an outlet to record your thoughts, experiences and feelings. It can also be used to disseminate information to people interested in your niche.
However, just like with most things, some blogs become wildly successful while the majority fall by the wayside and never quite catch on. In order for your blog to be successful, there are a few pointers you must follow. This article will give you 5 tips. As long as you adhere to these tips, your chances of success will be much greater than someone going into blogging blindly.
1. Choose a niche that you’re passionate about
This is a double-edged sword. If you choose a niche that you’re passionate about, for example, Crossfit, you will have thousands of people who are also passionate about it. This is your target audience and you will definitely have people reading your blog if your content is good.
What if you’re passionate about the mating habits of hedgehogs? The number of people in this niche will be really small. Probably a handful of people and maybe a hedgehog or two. You will not have a wide audience to cater to.
Ideally, you should check if the niche you’re passionate about is popular. If it is, go for it. If it’s not, you may want to blog about another niche… or if you’re just blogging for fun, then go ahead and blog about whatever you want.
The reason it’s good to choose a niche that you’re passionate about is that it will be much easier for you to write content and you will have much more interest in your blog.
2. Have interesting and valuable content on your blog
Readers want information and they want to be entertained while getting it. So, your blog must have good information that is written in an interesting manner. Inject your personality in your content. Don’t be afraid to color outside the lines and be unique. That is what is going to separate you from the herd. Offer helpful information that will help your readers and make it fun. They will definitely be back for more.
3. Update your blog regularly
Some bloggers are as slow as one snail attending another snail’s funeral when it comes to updating their blog. This shouldn’t be the case. Update your blog regularly with new content so that you stay current and your blog doesn’t seem stale. In this way your blog will grow and your visitors will snowball with time.
4. Understand the personality of your readers
You must understand what your reader’s personality will be like. A general idea would be good. For example, if you’re creating a blog about first person shooter video games, generally, your audience will be young men who are looking for cheat codes and tend to curse at each other during game play. It’s all normal for them and your blog can take this tone.
If you ran a blog about rose gardening and referred to garden pests in foul language, you would scare away the old ladies reading your blog. Be sensible, understand your audience and cater to them.
5. Build a relationship with your readers
This is important. A blog is not like a conventional website. Blogs encourage interaction and visitors may leave comments on your blog posts. Do try and reply as many comments as you can. It’s good to have has much engagement with your readers as you can. This virtual friendship will keep your readers loyal because you are a real person and they feel a connection to you.
While these are just five simple steps, they make a world of difference. Adopt them, adhere to them and your blog will grow from strength to strength. This is the foundation. Build it strong.
Do you have any other suggestions or tips to writing a great blog? I would love to hear any of them.
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